As known as ‘Pipeto the rat’. Is a character design development with the intend of creating science communication.
The search of more intelligible science that anybody can understand is something I constantly like to pursue. Therefore I developed this character, and a specific narrative and tone he would use, so there can be a way of explaining things using narration, examples interactions with other characters, while experimenting and learning on the go alongside everybody else.
Both character and narration style were tested to reach the widest audience possible.
Integral Design BFA at Pontifical Catholic University of Chile. Graduate project. 2016.